Bombora gains visibility across its finances and operations to monitor its business in real time.
Bombora is the leading provider of demographic and intent data, providing business-to-business (B2B) marketing and sales teams with valuable and actionable insights on companies actively in the market for specific products or services. Bombora was founded in 2014 and has experienced tremendous growth. Today, the company works with some of the world’s most renowned brands including: IBM, Forbes, Salesforce, Oracle and Microsoft.
The company outgrew its original accounting solution, QuickBooks, which couldn’t keep pace with the increasing demands of Bombora’s rapid growth, and its requirements for greater automation and control. The company needed a cloud-based solution to address its most pressing accounting challenges, including:
The new solution enables Bombora to significantly improve accounting processes and financial visibility, easily automate expense and revenue entries, and import data and integrate with other solutions, including its Salesforce CRM and Avalara Avatax systems.
AcctTwo provided the most comprehensive solution to address the company’s accounting needs enabling Bombora to: